Retention and attrition

Let’s get on the same page first. No one will stay in a company forever. There’s no point being an ass about it: people leave at some point and that’s that. Looking at it from the other end, you should’ve figured out by now that not everyone will become a leader or a manager. Anyone, from CEO to receptionist, is replaceable in the end. As a company, if you’re 5-10% below the market’s average attrition, you’re doing more than OK. And yes, you can be 10% below, if the industry’s average attrition in your country is 30% – see Northern Africa. To achieve that, you need to focus on retention.

Despite common beliefs that exist out there, financial compensation has rarely been a way to retain people. It can be an attrition factor of course, because everyone’s got bills to pay. You don’t have to be the highest bidder, but if your company is paying below the market average, good employees will not stay in for long. If you are aligned with the market, a counteroffer will retain someone who’s ready to leave, for another few months at best. So yeah, an honest pay is important, but it’s not what keeps employees within a company.

Ok, we cleared that out. So, what could you do to have a lower average attrition and increase retention?

Utilize skills and encourage the team to discover new ones

Nobody likes to be underutilized or do ‘dumb’ work. Nothing hurts intelligent folks more, than being asked to do work that is significantly below their IQ. People want to learn and feel like they are expanding their expertise. It may involve a risk every now and then, but at the end of the day, everybody aims to reach their level of incompetence.

Express your appreciation

You can read more about this, right here in a separate article. While appreciation can increase retention, lack of positive feedback or worse: a toxic environment, will definitely drive them away.

Respect people’s private time

Don’t overwork the existing staff and respect their working hours. There are good reasons, from a PM perspective, to prefer asking for overtime from the regular staff, rather than hiring someone new. That’s due to ramp-up time (from recruitment to getting familiar with the project) and as long as that overtime is voluntary, it’s fine. If it becomes a constant need, just bring in someone else – it might be more efficient, moneywise. In the global context we work in, the time zone difference is affecting private schedule. You need to be cognizant of your co-workers’ regular hours and avoid adding them to meetings outside those hours.

Learn to communicate and always keep an open door

Most people will not speak up when they are bothered by something, but if they see that your door is always open and whatever they tell you doesn’t fall on deaf ears, they will come to you. That allows you to be aware of risks before they become issues.

Support your staff

Support can vary from encouragement or providing means and opportunities, to literally defending someone, if needed. I’ve seen cases of employees trashed around for simple mistakes, in front of a customer. It doesn’t serve anyone. Teach people to fail fast.

Be aware of changes in one’s personal life

Getting a house, having a kid, these are big events that shift needs and priorities overnight. Simply stating you’ll have the same expectations is just bullsh*t. Be understanding of the situation, without discriminating others. Offer work from home where possible, flexibility, consider new benefits, but treat people equally, granting them the same rights.

Stop micromanaging immediately

It’s a toxic behaviour with various root causes. Intelligent people, experienced people, love autonomy. There are situations when micromanagement may be needed, but those are few and specific.

Respect current role/ status

Even if you were someone’s former team lead and that person has advanced to a team lead role, you’re on the same level now. If someone has shifted careers, respect that. Don’t treat people based on what they were, because they will go and build a new identity elsewhere.

Conclusion

As you’ve went through this list, you may have noticed that they are all part of what could be called a healthy organisational culture. It’s not something that emerges by itself, it has to be cultivated at every level. The bigger the boat, the more difficult it is to steer. Don’t let it become an issue or you will need some expensive captains to turn it around! Aim for retention, so you don’t have to battle attrition!

If you have enjoyed reading this or know someone who needs to hear all this, please go ahead and share it with your friends. Thank you!